01 / Dreszi
Dreszi
iOS · Consumer · Coming Q3 2026
A wardrobe intelligence app that eliminates the daily decision of getting dressed. One outfit. Already right.
1
Outfit per morning
0
Questions asked
000 / Cold open
Most brands don't have a design problem.
They have a decision problem.
001 / The belief
Strategy. Creative. Research.
Three industries built to answer questions. None built to ask better ones.
We ask the questions before the questions are asked.
Decisions and outputs, made by the same tailored intelligence.
002 / Atelier
Atelier / The creative platform
Brand-trained AI models
Sealed by Chevalière
Brand-trained AI models, sealed by Chevalière. Built for teams scaling brand content, launching products, and replacing five vendors with one creative intelligence.
- 01
Brand-Trained AI Models
Brand identity, trained into a model. Every output speaks your accent at any scale. The model is the brand, not a filter on top of someone else's.
- 02
Generative Production
Thousands of brand-true variants for ads, products, and markets. Not stock. Not templates. Every frame generated from the brand's own model, ready to feed the next test.
- 03
Interface Design
App and product UI, designed from research. Tailored to the user, validated before ship.
- 04
Award-Worthy Websites
Websites engineered to win Site of the Day. Quiet on the surface. Staggering underneath.
- 05
Performance
Search, paid, and AI-native channels, run from one model. Variant-driven testing, optimization-led delivery.
Five disciplines. One model. Sealed by Chevalière, forged in Forge.
003 / Houses
004 / Maison
Maison Panel 001 / 047
Forty-seven cohorts. One verdict on your brand.
005 / Vitrine
Vitrine
Three pieces. Three proofs. One thesis.
02 / Pulso
Pulso
Partner App · 2024-2025
The signal-detection engine that started this lab. Built for regulated prediction markets. The Bayesian thesis became Maison. Became Chevalière. Became the lab.
2
Verticals
∞
Priors tracked
03 / Interface Audit
Interface Audit
SaaS · Live · $19.99
UX insights agencies charge thousands for. 2,098 citations. Zero opinions. Audit your site against 168 peer-reviewed principles in 30 seconds.
168
Principles
2,098
Citations
30s
Audit time
006 / Chevalière
Chevalière
The signet of the lab.
A proprietary Bayesian engine, forged in Pulso.
Pressed by every product.
Every output of every Vestilab model passes through Chevalière before it leaves the building.
Nothing leaves unsealed.
Scellé par Chevalière
Built by people who have shaped global brands and decided to build something quieter. Sharper. More exact.
Ramon Sanchez
CEO / Founder
Founder of Dreszi. Has shaped work for Lucky Strike, Oreo, and DeWalt. Builds the lab's direction and applied AI strategy.
Leo Herrera
CXO / Co-Founder
Has shaped work for Visa, Nestlé, Lucky Strike, and DUSA. Leads experience design and AI product design across Atelier and Maison.
Gianko Olivieri
CTO / Co-Founder
Alumnus of MediaMonks and Fullstack Labs. Architects the lab's full-stack engineering, leading applied AI engineering across Chevalière and beyond.
Hector Martinez
Sound & Music Officer
Co-founder of the band CaseroLoops. Composes the sonic identity of the lab and shapes the music, score, and audio language across Vestilab's films, products, and brand surfaces.
008 / Access
Vestilab
Tailored IntelligenceLaunching June 2026
Request access Opens your email app, addressed to [email protected]. We reply within 48 hours.
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